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Niklas
2017-03-30 14:24

SEO crash course (Search Engine Optimization)

Image 1. Click to open in original size.

I will try to give you the bare minimum of Search engine optimization you need to successfully write for the web.

Headlines are most important to SEO

First, don’t publish a post if you are not going to give it the best headline you can. It will not be ranked high enough by Google, or be read by anyone else. (Well, maybe by your mother.)

Write your post first and a proper headline last, when you know what your text is about. The headline should describe the post.

Make sure that your headline:

  1. Has at least one word that relates to your community topic.

  2. Is a complete sentence. Not Like this one.

  3. Does contain maximum one ? or !.

Good headlines can be:

  • A question

  • A suggestion

  • A statement

  • Personal

Your headlines are displayed in up to five places simultaneously. Look at the screenshot above. By making your headlines compelling you radically increase the chances of getting many readers. Google is one of them.

The rest of your text matter too

Here are some things to consider when writing:

  • Be clear. Write as if the user has very little knowledge of the subject.

  • Bolden important words or phrases.

  • Use sub-headlines to describe different parts of your text.

  • Create links to sources and make sure the link text describe where the link leads. This link is not a good link text.

In the long run you will gain a lot by taking a bit of extra care when you write for the web. Ask for Help if you are unsure of how to write your texts.

Let me know if you need any Help.


Best regards, Niklas 🎈

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Tealover
2017-03-30 16:27
#1

Thank you. Is iy worth to change members headline for this?

Teanerd who loves tea so much that i started a tea shop www.tealovers.se!
Host of Tea savvity and the swedish version Te ifokus
Follow me on Facebook and instagram

Niklas
2017-03-30 21:39
#2

I do, especially if the content in their posts is well written.


Best regards, Niklas 🎈

This post has been removed
Tammie
2018-09-27 18:40
#4

Really good information. Thank you.

Happy creating!

Tammie

Host of Paints and Crafts

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